by Chinese young people born after 1990 are happy to spend money on things their parents and older siblings would likely have considered frivolous, but they’re also much more discerning consumers than previous generations. How will Young China’s attitude toward consumption affect their buying behavior? Watch the video to hear Vincent Chan, Head of China Research at Credit Suisse, talk about the preferences of China’s all-important next generation of consumers at Credit Suisse’s 6th Annual China Investment Conference.
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Chinese young people born after 1990 are happy to spend money on things their parents and older siblings would likely have considered frivolous, but they’re also much more discerning consumers than previous generations. How will Young China’s attitude toward consumption affect their buying behavior? Watch the video to hear Vincent Chan, Head of China Research at Credit Suisse, talk about the preferences of China’s all-important next generation of consumers at Credit Suisse’s 6th Annual China Investment Conference.