Published: Tuesday September 06 2016Read full article from Pictet Report hereCaroline Reyl, head of Pictet Premium Brand Fund, on megatrends in premium brandsPremium brands have proved to be profitable long-term investments, offering strong revenue growth, superior operating margins and robust balance sheets over the long term. There are four fundamental megatrends behind their success in driving returns, whether it be in food, drinks, cosmetics, hotels or autos.The polarisation of demand....
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